Curly Hair Adventures
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Curly Hair Adventures
  • Home
  • Blog
    • Natural Hair
    • Travel
  • Work With Me
    • Digital Marketing
    • Brand Collab
    • Case Studies
  • About

The following case studies demonstrate my ability to work with companies of all sizes and different industries to help elevate their brand.

TaskRabbit & KAYAK

Objective

1. To highlight:

  • Taskrabbit and how you can hire a tasker to handle any pre-, during, or post-vacation task (e.g. cleaning your house so you return to a clean home, watering your plants while you’re away so you know your plant babies are thriving, getting last-minute items for you from the pharmacy).
  • KAYAK and how they make the trip planning process easy.

2. To promote KAYAK x Taskrabbit’s Sweepstakes

Result

Created and posted:

  • An Instagram Reel that can be used and shared by Taskrabbit social media accounts (organic and paid), blog, and email
  • Instagram Story’s that included a link to the sweepstakes

RevAir

Objective

To promote RevAir’s game-changing reverse-air hair dryer, which uses less heat than a traditional blow dryer, and their other products.

Result

Created and posted an Instagram Reel that can be used and shared by RevAir’s social media accounts (organic and paid) and included a personal promo code

TréLuxe

Objective

To promote TréLuxe’s products being available in select Walmart stores.

Result

Created and posted an Instagram post that promoted TréLuxe’s Untie the Knot Nourishing Leave-In Conditioner & Curl Supreme 4-in-1 Hydrating Crème, and shared a link to see if their products are available at the audience’s local Walmart.

Inahsi Naturals

Objective

To promote Inahsi Naturals It’s All About the Curls Collection and the company being Black women-owned.

Result

Created and posted an Instagram carousel that included a video and photos from a braid out that can be used and shared by Inahsi Naturals social media accounts (organic and paid) and included a personal promo code.

Flashpacker Connect

Objective

To promote Flashpacker Connect’s 1-day tour to Palccoyo Rainbow Mountain in Peru, and why it’s a great alternative option to Vinicunca Rainbow Mountain.

Result

Created and posted an Instagram post and stories highlighting my Palccoyo Rainbow Mountain tour.

Created a blog post highlighting Palccoyo Rainbow Mountain and included this Flashpacker Connect tour in my Peru blog post. 

TréLuxe

Objective

To promote TréLuxe’s hair products as the go-to for a holiday hairstyle.

Result

Created and posted an Instagram photo and Instagram Stories highlighting the Curl Supreme 4-in-1 Hydrating Creme and ReFlex Curl Styling Serum, and how I was able to transform my everyday mini twists into a defined, shiny and moisturized holiday hairstyle.

Getaway House

Objective

To promote Getaway House as a great escape from the hustle and bustle of everyday life.

Result

Created and posted an Instagram photo and Instagram Stories sharing my weekend in Getaway House’s New Hampshire outpost, and including an unique promo code.

Shared a blog post reviewing my weekend in their New Hampshire outpost. 

Maui Moisture

Objective

To promote Maui Moisture being available at Sally Beauty and to celebrate Black History Month by embracing your hair texture.

Result

Created and posted an Instagram photo and Instagram Stories sharing why I’m proud of my heritage with excitement behind Maui Moisture’s campaign. All content mentioned Maui Moisture being available at Sally Beauty and included a unique promo code.

Black Travel Box

Objective

To promote the Black Travel Box’s travel-sized hair, body and skincare products as a game-changer for Black women who travel.

Result

Created and posted an Instagram photo highlighting the Black Travel Box’s products and the convenience their travel-sized products are when packing for a trip.

Myavana Hair Care

Objective

To promote Myavana Hair Care’s new, improved, hair kit which helps identify hair’s porosity, density, type, texture, and current health.

Result

Created and posted an Instagram photo showing the new hair kit and a personalized promo code.

Bask & Bloom

Objective

To promote Bask & Bloom’s products.

Result

Created and posted an Instagram photo showing a braid out hairstyle after using Bask & Bloom’s More Moisture Cream and Silky Aloe Curl Pudding, and shared an unique promo code.

Follow Me On Social
(Finally) Sharing some photos/videos from my 30th (Finally) Sharing some photos/videos from my 30th birthday trip to #Kenya — leave it to me to post this 9 months later 😅 

Read my blog post for a full recap (🔗 in bio) on where I ate, played, and stayed in #Kenya🇰🇪 (#Nairobi and #Lamu) including @ololo_lodge, which was hands down one of my favorite stays because: 

1. It's located in #NairobiNationalPark: Making it a great option if you're short on time but want to experience a safari 🦁🐒🦓🦒
2. Their staff is very attentive and friendly, especially their manager, James!
3. Your stay includes complimentary breakfast, lunch, dinner, and beverages (alcoholic or non-alcoholic)
4. Their amenities include a spa room 💆🏾‍♀️ and even a pool to enjoy in between the morning and evening #gamedrives
👀 Watch me go from a #silkpress 🔙 to my curl 👀 Watch me go from a #silkpress 🔙 to my curls 👩🏾‍🦱

Does anyone else love the first #washday after getting a trim? Your ends are healthy, detangling is a breeze, and your curls just act right 🤣

I've posted a couple of these "revert silk press back to curly hair" videos on the ⏰️ app, and enjoy making them because it's fascinating seeing how much my hair shrinks with just water, it's like magic ✨️😍

I love getting silk presses because I get a brief break from my curls and get my necessary trims. However, nothing beats my #naturalhair! I wish I appreciated my curls more when I was younger and not striving for straight hair or a looser curl pattern, but I'm happy I do now 🙏🏾
🏡 I'm officially a #homeowner and Georgia resid 🏡 I'm officially a #homeowner and Georgia resident! 

In celebration, my long overdue guide on where to eat, play, and stay in Atlanta is live! (🔗 in bio). 

🥂 cheers to my new home, to new memories, to abundance, to community (and being closer to family), to self-love, and building generational wealth ✨️🙏🏾 

‼️ For all my homeowners, please share any tips and advice you have!
🎉 This month marks my 8 year #naturalhair anniv 🎉 This month marks my 8 year #naturalhair anniversary! On September 4, 2015, my stylist cut my relaxed ends, starting my #naturalhairjourney. 

To celebrate the occasion, here's my usual #lengthcheck from my recent #silkpress and trim.

Embracing my natural hair was one of the best decisions I made in my early 20s. This is the healthiest (and longest) I've ever seen my hair 😍 but it took a lot of patience and mistakes to get my hair where it's today. 

I've never really shared some of these mistakes, but there were many — including: 

• Experiencing heat damage (my stylist and I were able to fix this and have since stopped using high heat towards the front of my hair)
• Accidently cutting ✂️ a piece of my hair when unraveling #passiontwists 😅 (thankfully, it was towards the back of my head and has since grown out)
• Having protein overload (I underestimated how strong @aphogee's protein treatment is 😬) 

What mistakes have you made in your hair journey?
#ad What's your least favorite part of pre-travel #ad What's your least favorite part of pre-travel 🤔?

Thanks to @taskrabbit, I was able to hire a Tasker to pick up last-minute items I needed for my recent trip.  

This allowed me to focus my time and energy on more important things, like packing and doing my hair 👩🏾‍🦱.

@kayak and @taskrabbit have teamed up for a sweepstakes where one winner will get a $500 gift card towards travel from KAYAK + $500 in Taskrabbit credit. 

Enter by September 15 → Visit @taskrabbit’s Instagram for more info! 

#taskrabbitpartner #taskrabbit #packingtips #traveltip #insidertravel #travelescape #travelcommunity #mytravelcrush #darlingescapes #jetsetting #travelisthenewclub #aroundtheworld #blacktravelers #femaletravelbloggers #melanintravel #essencetravels #wegotoo #hardlyhome #blacktravelista #blackwomen #iamatraveler #travelhacks #blacktravelfeed #travelgram #blackandabroad #travelbloggerlife #luggagetag #suitcase #suitcasetravels
Do you wear your #naturalhair 👩🏾‍🦱 whil Do you wear your #naturalhair 👩🏾‍🦱 while on vacation?

For 90% of my trips, I put my natural hair in #minitwists or #minibraids. Both are great low-maintenance styles, keep my hair moisturized in any climate, and are versatile to style.

My favorite hairstyles for mini twists and braids are: two buns, a low ponytail or bun, or wearing a scarf with my twists/braids out. 

For the other 10%, my hair is either: blown out and styled, in a protective style (mainly #passiontwists or #senegalesetwists), or silk pressed. It really depends on factors like: the climate at the destination I'm going to, activities I'm getting into, and duration of trip.

• Slide 1: Mini braids with twists at the ends in Kenya 🇰🇪
• Slide 2: Mini twists in Peru 🇵🇪
• Slide 3: Mini twists in the Philippines 🇵🇭
• Slide 4: Mini twists on blown out hair in Portugal 🇵🇹
• Slide 5: Mini twists in Costa Rica 🇨🇷
• Slide 6: Regular sized twists in Canada 🇨🇦
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